Jack Hoffman trading card

Jack Hoffman trading card by Upper Deck.

Jack Hoffman provided the nation with a heartfelt touchdown run.

Now he has his own trading card.

Upper Deck, best known for its  baseball cards, said Tuesday it will release a special "Star Rookie" trading card to honor Hoffman.

Hoffman, a 7-year-old from Atkinson who is battling brain cancer, brought 60,000 fans to their feet when he took a handoff from Husker quarterback Taylor Martinez and ran 69 yards for a touchdown during Nebraska's spring football game April 6.

During the next few days, the moment captured the hearts of more than Husker Nation. The country was watching as Hoffman became a star on the college spring football scene.

The video of his touchdown run went viral with more than 7 million views on YouTube.

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“Jack is the type of inspirational athlete who absolutely deserves an Upper Deck rookie card,” said Chris Carlin, Upper Deck’s sports marketing manager.

Don't expect to find the card in Upper Deck trading packs. The company will create a limited number of promotional blow-up rookie cards for Hoffman to sign and use for charitable purposes.

"Upper Deck does not want to risk Jack’s amateur status with the NCAA, so the card we created will not be part of a mainstream trading card release," Carlin said.

In the coming weeks, Team Jack will be releasing details on how fans can bid on the signed  cards.

“We are humbled that a prestigious sports card company like Upper Deck would take such an interest in our son,” Andy Hoffman, Jack’s father, said in a news release. “We are so thankful for their interest in joining our family in the fight against pediatric brain cancer. With their help, we will be able to keep moving the ball forward by getting this devastating disease elevated onto the national agenda.”


Darnell graduated from BYU and covered Cougar football for the Daily Herald in Provo, Utah, before taking over as sports editor of the Journal Star in 2011.

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