Gray Television Inc. announced Monday it has acquired KSNB-TV in Superior and will relaunch it on or about April 1 as a full-power, high-definition station featuring local news.
10/11 Central Nebraska will be a MyTV affiliate and will be available on DirecTV, Dish Network and most cable systems in central and southeast Nebraska, primarily on Channel 4.
The station recently moved its transmitter to a site near York, extending its reach from Lincoln to Grand Island.
In Lincoln, Time Warner Cable already carries a version of 10/11 Central Nebraska on Channel 999. It’s also available over the air on Channel 11.2.
The Atlanta-based media company paid $2.5 million to Colins Broadcasting of Visalia, Calif., for KSNB, which has been dark since 2009.
KSNB used to be the Fox affiliate for the Lincoln-Kearney-Hastings market.
Gray reached a deal last fall with Colins, but it couldn’t complete it until the Federal Communications Commission approved a waiver allowing Gray to own two stations in a market with fewer than nine different owners.
Gray also owns Lincoln CBS affiliate KOLN/KGIN-TV as well as WOWT in the Omaha market.
“10/11’s loyal viewers all over the state of Nebraska have provided a powerful response to our increase in local programming,” KOLN President Jason Effinger said in a release. “We felt we needed to start an entirely new full-power, high-definition station in order to better serve them.”
10/11 Central Nebraska will feature live newscasts at 5:30 and 9 p.m. and locally produced programming such as “Pure Nebraska,” “10/11 PrepZone Weekly” and “Star City Buzz.”
The lineup also will include primetime network programming from MyTV such as “House,” “Monk, “Law & Order: SVU,” “30 Rock,” “Frasier” and “Scrubs.”