Lockr, a new technology startup in Lincoln that offers a platform for football coaches, announced that it has received a $200,000 investment from Dundee Venture Capital of Omaha and a $50,000 investment from Confluence Capital of Minneapolis, Minn.
Lockr was started by Raymonn Adams, a former NAIA All-American running back at Doane College, former Calgary Stampeder and New York Jet, and former Doane running-backs coach.
The web program serves the individual coach, Adams said. He started thinking about it when a former colleague called and wanted to use a kick return play they'd used. Putting all the material together, scanning, storing and transmitting it was such a pain, Adams said, that he still hasn't sent the play.
"That's one play," Adams said. "Imagine you got a lot of friends asking for a lot of stuff." That caused him to think about a solution. Now, with Lockr, the coach can:
* Create and store drills, plays and files so they are easily accessible on any device;
* Share coaching material with coaches at any level, locally and nationally;
* Track and measure the mix and duration of drills against game stats in order to calibrate the most effective practice format; and
* Capture videos of drills as well as use others' already-uploaded drill videos that contain detailed play descriptions and coaching points to help teach players.
"Now all I'm doing is dragging and dropping, stuff saved, done each and every day," Adams said. "After seven years of coaching, I've probably forgotten more than I keep."
Coaches with the Oakland Raiders, the University of Nebraska-Lincoln, the University of Oregon and Southern Methodist University use Lockr, Adams said. Lockr's office is at 432 S. 11th St.
Coaching is becoming more technology driven, yet practice preparation for the individual coach hasn’t caught up, Adams said in a news release announcing the investment. “Lockr allows coaches to connect with each other, easily manage their drills and measure practice planning against game statistics to pinpoint areas that require more attention, all from their desktop or iPad.”
Adams said he plans to hire more talent and continue product refinement. Coaches can join the Lockr conversation on the company's blog. Fans can engage on Twitter and Facebook. To learn more about Lockr, visit getlockr.com.
“We recognize that the greatest founders are those that experienced the problem they aim to solve first-hand,” said Mark Hasebroock, founder of Dundee Venture Capital, in the announcement. “Raymonn has played at every level of football and coached at many — he knows what works for coaches and what can take them to the next level.”