Local business leaders tackle 'brain drain'
BY MELISSA LEE / Lincoln Journal Star
Lincoln must do more to attract and retain young job-seekers or risk losing vast economic potential, a group of local business leaders agreed Tuesday.
A meeting originally billed as a chance for community leaders to talk about priority issues for the upcoming legislative session drifted into a discussion on what to do about “brain drain” — the flight of talented young people to jobs outside Nebraska.
“We don’t integrate those people into the business community like we should,” said City Councilman Dan Marvin. “We have to keep people who are bright, intelligent — keep them interested in the community.”
Marvin and others urged stronger relationships between local businesses, the University of Nebraska-Lincoln and other schools producing thousands of graduates.
If such bonds aren’t forged, college graduates won’t see Lincoln as a good place to work and raise families, and they’ll take their talent and ideas elsewhere, the group warned.
“We need a vital, vibrant city. We need to make this an attractive place for young people to live and work,” said Roger Larson of the Lincoln-Lancaster County Planning Commission.
Ideas on how to do that? This group — most of them over 40 — was all ears.
Derek Eells, vice president of TenDot Corporate Travel, suggested better promotion of the Young Professionals Group, a new program for entrepreneurs ages 25 to 40 who want to get involved in politics, volunteer and network with business leaders.
Young people won’t stay in Lincoln unless they feel they have a voice in the city’s decision-making process, Eells said. That’s what the Young Professionals Group aims to give them.
“It’s empowering young people. That’s what’s going to bring them back,” he said.
Another suggestion: Encourage businesses to visit campuses and join career fairs to let students know what opportunities are out there.
“There’s great things out there,” said Kristen Koch, a member of UNL’s student government. “We just need to be more vocal about it.”
Several at the meeting pointed to Lincoln Public Schools’ new Entrepreneurship Focus Program as an example of success.
The program teaches high school students business smarts while also allowing them to earn dual credit at Southeast Community College.
More initiatives like that could encourage young people to try business ventures in the Capital City, local leaders hope.
As it stands, Chamber of Commerce senior vice president for public policy Bruce Bohrer asked the room: “Do we have a well-thought-out vision for Lincoln?”
Around the room, heads shook no.
Reach Melissa Lee at 473-2682 or mlee@journalstar.com.

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