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Meet Your

Hometown
Beatrice
Businesses

6 Big Reasons Why you should
shop small eveRy day

Imagine your neighborhood or city without any of its small, local businesses.
Coffee shops, hair and nail salons, corner stores, spas, boutique clothing stores,
consignment shops, restaurants, craft stores, bars, fruit markets, shoe/bike/tire repair shops,
laundromats, art supply stores, gift shops, gas stations, pet stores, and more – all gone.
What would be left? What would the streets look like? Desolate, depressing, empty, boring,
abandoned… like a regular day on the zombie apocalypse TV show, The Walking Dead?
Just how much of a presence and impact do small businesses have on our communities?
The Small Business Administration (SBA) reports 28 million small businesses operating in the
U.S. alone. And since 1995, those small businesses have generated 66% of all new jobs in
the United States. Small businesses are a big deal.

4. Small businesses provide greater access to product diversity

Small businesses have just as much access to vendors (who also determine pricing, not
stores) that big box businesses do. If a small business doesn’t have the products you want or
need, ask them – they’re also usually much more receptive and willing to order them for you.

5. Small businesses create a sense of community

You’re much more likely to get to know a small business owner in your neighborhood.
According to a study conducted by Trulia and noted in Forbes, the second most popular
desire amongst urbanites is a stronger sense of community – number one being more local
restaurants.

6. You’re going to feel good

But what exactly are the benefits of shopping small, and why should you do it every day?
Would you rather feel the pang of guilt buying so-so coffee from Starbucks or a lifeless
Here are some huge reasons:
burger or be entirely satisfied with your latte made with love from a local shop?
1. Small businesses give back (more) to your community
How do you get more involved in the small business movement? This is a great start:
When you support a local business, you’re also supporting your town, city, and neighborhood. • Shop small, of course! And not just on Small Business Saturday, but every day that you
Business pay sales taxes to the city and county the business is located in. Stray to a big box
can. Need milk, eggs, bread, or beer? Go to the local corner store instead – Say “hey” and
business elsewhere and that money isn’t benefiting your community at all. Plus, that tax
get to know the owner who’s paying taxes to keep your neighborhood in tip-top shape.
money is used to support public schools, parks, roads, and sidewalks, as well as fund public • Get vocal on social – Post pictures, tweets, and status updates of either the small business
service workers, like firefighters.
you own, or of yourself shopping at one, and be sure to use the hashtag #ShopSmall. Also
What’s more, according to Civic Economics, “on average, 48% of each purchase at local
write positive Yelp reviews for the small businesses you love and support.
independent businesses is recirculated locally, compared to less than 14% of purchases at • Sign up for local business’ loyalty programs – Does a local business have a customer
chain stores.”
loyalty and rewards program? Sign up for it – not only will you be supporting a local
2. Small businesses make a major economic impact
business, but you’ll get discounts and rewards for it, too.
As mentioned above, more than half of the U.S.’s jobs since 1995 were created • Check out the official Small Business Saturday site, the local business map (note, not
by small businesses. And according to the SBA, since 1990, big businesses
all participating stores are listed on this map), and “Like” the Small Business Saturday
eliminated 4 million jobs, while small businesses added 8 million jobs. The more
Facebook page.
you shop at a local store, the more potential job opportunities you could help • Keep up with The Small Business Administration, and read up on additional tips such
them provide.
as the National Retail Federation’s post, 3 Tips for Involving Your Community in Small
Business Saturday.
3. Small businesses provide better customer service
Small business owners strive to survive and one of the biggest advantages they have over • As a small business owner, promote Small Business Saturday in-store (download
marketing materials here), send promotions via email and text, post on social and take
large retailers is the ability to provide more personable, hands-on, and memorable customer
service.
advantage of the traffic by signing up new people to your loyalty program.

Celebrating 25 Years!
They’re Your Dreams...

Protect them!
Lillian Fritch Amanda Fritch
Agent/Owner

Dusty Glynn
Crop Agent

Agent

Kelsey Stitt
Property/Casualty
Licensed CSR

Call today for your free, no-obligation quote!

Jackie Brown
Receptionist

104 N. 24th St, Beatrice, NE

402-223-3312

Serving Southeast Nebraska and Northeast Kansas since 1992

We’re proud to be a Reinke
dealer and represent a
company that calls rural
America home. Reinke is an
independent company that
cares more about building
great irrigation systems
than returning dividends
to stockholders. Just like
us, Reinke values honesty,
trust, common sense and
tradition. If those things are
important to you too, come
see us to learn more about
high-performance Reinke
irrigation systems.

ROEHR’S MACHINERY, INC.
1512 N. 6th • Beatrice • 402-228-3319
6219 Q Road • Hebron • 402-768-7266
RoehrsMachinery.com

We are the #1 Place for Gutters
& Garage Doors in Gage County!

We Service All Makes & Models
5320 W. State Highway 4
Beatrice NE 68310
Phone: 402-228-1276
www.bluevalleydoor.com
888-275-5928

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